SOCial media Marketing
Full-time position at Freight Farms
Located in Boston, MA
We are looking for a qualified Social Media Marketer to join the Freight Farms team: If you’re a tech-savvy self-starter, experienced in social media and event marketing, and interested in the AgTech industry, we want to talk to you!
This role is focused on executing day-to-day brand building activities, both on- and off-line. The role will combine knowledge of social media, and event/digital/email marketing to continuously engage existing leads and generate new opportunities.
Social media responsibilities:
Manage Freight Farms’ social media accounts daily, including consistently posting and sharing content, and responding directly to comments and messages from followers.
Curate engaging text, image, and video content for all social media accounts.
Design and implement social media and communication campaigns to align with larger marketing strategies.
Create a consistent and cohesive brand image across all platforms.
Event marketing responsibilities:
Organize and execute Freight Farms community events to build engagement and boost brand awareness.This will involve thinking creatively about the customer experience and ways to create meaningful engagement.
Research, identify, and attend local and national industry events that align with business goals.
Manage and oversee all events on the day of, including welcoming guests, directing event set-up, communicating with staff, and organizing vendors, and managing take-down.
Digital marketing responsibilities:
Use analytics and measurement tools to provide reports on email, social media, and website metrics, and continually find ways to improve through testing and new initiatives.
Create original, SEO-focused blog content on the Freight Farms website.
Curate branded community newsletters to engage contacts across multiple audiences.
Very strong verbal, written, and interpersonal communication skills
Eager, passionate, and excited approach to the role
Attention to detail and ability to multitask
Good eye for visual design
Previous hands-on experience with social media management
Previous experience with event planning and management is preferred but not required
Ability to interpret website traffic and online customer engagement metrics
Knowledge of most relevant marketing trends and techniques across digital platforms
Developed understanding of online marketing and digital marketing channels
Comfort using image-editing tools (bonus points for gif-making)
SRM tools (ex. Hubspot, MailChimp)
Google AdWords & Analytics
Facebook Ads Manager
To apply, email a resume and brief explanation of why you’re interested in working for Freight Farms as a Community Manager to email@example.com.