Herbanleaf Farms
Limassol, Cyprus | EST. 2018
Farmer
Myrianthi Oxtoby
No. of Farms
One
Business model
Resorts, hotels, restaurants, online marketplace
Area Served
Cyprus
Main Crops
Lettuce mixes, mustard greens,
kale, pac choi, and herbs
About HerbanLeaf Farms
In many ways, HerbanLeaf Farms is your typical family farm–everyone pitches in to help the farm and business stay successful. However, the family is also using their innovative hydroponic farming platform to make Cyprus a more independent island. Like most small island communities in the world, Cyprus relies heavily on imports for fresh food. This reliance is exacerbated by the island’s environment: brutal heat and arid conditions in the summer, strong destructive rains in the winter. HerbanLeaf Farms is able to grow food in spite of these limiting factors.
Pre-COVID, HerbanLeafs top customers were hotels, restaurants, and resorts that were part of Cyprus’s bustling tourism industry. As many of these outlets have closed their doors, Myrianthi pivoted to selling direct-to-consumer online. Regardless of who her customers are, everyone is excited about the quality of produce Myrianthi can grow–fresh and crisp greens are not always widely available, making HerbanLeaf Farms’ product stand out.
“I saw the value in selling to the community–there was a gap in the market for a healthy alternative, something that’s fresh and full of flavor.”
- Myrianthi Oxtoby, HerbanLeaf Farms Co-Owner & Operator
Get in touch!
We would love to hear from you about your farming project. Contact us for customized information tailored for your unique needs.